Sports events

Short program (FC)

The "Performance and impact of sporting events" module is designed to give sports managers the tools they need to manage sporting events in line with the objectives set by their organization and key stakeholders, and the economic, social and environmental impacts they generate.

Diploma
Short program (FC)
Duration
2 days spread over 1 month
Schedule
From 08h30 to 17h30
Language
French
Format
Onsite
Price
650 CHF
Sports events

Sessions

Discover the next sessions of our open program in sports events below. Click on the session you are interested in to obtain its full calendar.

About

The module presents current developments and trends in the development and organization of sporting events in Switzerland and abroad.

It proposes a model for measuring and steering the performance of sporting events, highlighting the mechanisms for programming, managing and then evaluating the impact and legacy of a sporting event, based on concrete examples, notably from the various editions of the Summer and Winter Olympic Games.

Finally, it analyses the impact of the COVID-19 pandemic on the development of sporting events.

Learning objectives

  1. Identify the main developments in the design and organization of sporting events in Switzerland and abroad.
  2. Propose a method for measuring the performance of sporting events based on the objectives set by the organizers.
  3. Analyze the impact of the COVID-19 pandemic on the development of sporting events.

Target audience

  1. Managers and employees of public sports services (municipalities, cantons, Confederation).
  2. Directors and managers of sports federations and clubs, and organizers of sporting events.
  3. Elite athletes undergoing reconversion, managers and professionals wishing to enter the sports sector.

Program

About

This short program sports events was built for professionals seeking to learn about fundamental concepts and then practice them trough practical exercises. There is a strong emphasis on practical application supported by academic excellence, with the use of exercises and break-out groups, industry examples and guest speakers. The fundamental notions will be presented beforehand, then supplemented and illustrated by numerous practical exercises based on real cases .

This approach will allow the participants to deploy the concepts presented during the course as well as forging a strong analytical mindset to tackle future challenges they might face on .

Main program
Leadership & sports management
Leadership & sports management
Cette formation courte est un module de notre Certificate of advanced studies (CAS) en Leadership & sports management.
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Modalities

admission criteria

Motivation

We offer quality programs accessible to all professionals who have decided to develop new skills.

Participation

This short program requires your presence and participation

study rules

Payment terms

Price: 650 CHF

All expenses related to continuing education are, except in exceptional cases, tax deductible .

Discount (10%): -65 CHF

A discount is offered to Alumni HEC.

Payment terms

Related programs

The executive education hec lausanne offers more than 58 Open programs in various fields: management, sport. As a result, and beyond this short program in sports events, we offer several other related programs that may be of interest to you.

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