
The data-driven enterprise
The fourth industrial revolution is driven by smart, connected objects, and exploding amounts of data. In this new era where “data is the new oil”, there is little value in “crude” data. But if crude data can be extracted, refined, and piped to where it can impact decisions, its value will soar.

Presentation of the program
This short program starts with an introduction to the data economy, data strategies and the transformation towards the Data-Driven Enterprise. It goes on by defining the terminology and introducing key concepts in Big Data, Data Science and Artificial Intelligence (AI). These concepts are then illustrated by means of short hands-on sessions using state-of-the-art software tools and platforms.
These sessions will demystify Data Science and AI and go beyond the magic. It concludes with concrete real-world examples and use cases of business value creation through data-driven approaches to demonstrate the potential of Data Science.
Learning objectives
- Assess the impact of the data economy on an enterprise/organization and define how data-driven approaches create business value.
- Develop a data strategy and roadmap for the transformation towards a Data-Driven enterprise.
- Identify potential business use of Data Science and Artificial Intelligence (AI) through key concepts.
Target audience
- (Future) Chief Data Officers (CDOs), senior managers and executives who are launching data initiatives.
- Business intelligence (BI) and data managers, data engineers and data architects who want to manage successful data-driven transformation.
- Data champions and executives in business lines (HR, Marketing, Operations, …) who want to become more data and analytics-savvy.
About the program
This short program The data-driven enterprise was built for professionals seeking to learn about fundamental concepts and then practice them trough practical exercises. There is a strong emphasis on practical application supported by academic excellence, with the use of exercises and break-out groups, industry examples and guest speakers. The fundamental notions will be presented beforehand, then supplemented and illustrated by numerous practical exercises based on real cases .
This approach will allow the participants to deploy the concepts presented during the course as well as forging a strong analytical mindset to tackle future challenges they might face on .
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main program

Program's sessions
- full dates
- 23, 24, 25 and 26 March 2026
- language
- English
- registration
- Before 31 January 2026
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Contact us
The quality of the training and the professionalism of the instructors are reflective of HEC Lausanne.

- full dates
- 23, 24, 25 and 26 March 2026
- language
- English
- registration
- Before 31 January 2026