+30 reviews

Managing data as an asset

Most companies consider data as a strategic asset, but they hardly manage it as such. This short program introduces principles and methods of data management covering data assets, data quality, data governance and data life cycle. This will empower organizations to create the data culture strategically needed nowadays.

training informations

Short program (FC)

duration

4 days spread over 1 month

price

CHF 5’000

language

English

location

Onsite

internationally recognized

hands-on & practical course

Presentation of the program

Based on the Data Excellence Model developed by the Competence Center Corporate Data Quality (CC CDQ) headed by Prof. Christine Legner (HEC Lausanne – UNIL), we will discuss the concept of data assets as well as approaches to measure data quality and value. Data assets will range from traditional enterprise data to new data sources (IoT, social media, …). We will analyze data governance models and how they can be adapted to different organizational settings. The roles of Data scientists, data engineers, data managers and data citizens will be defined as well as their interconnection.

Standards, methods and processes for managing data life-cycle and data value chains will be at the heart of the discussions. Finally, the required mindset-shift in data-driven enterprises towards a data sharing culture will be presented.

Learning objectives

Identify the data assets of a company and critically assess methodologies to measure its quality and value.
Define the roles and responsibilities, interconnections and processes for data in the organization.
Discuss and reflect on approaches for achieving the mindset shift around data in Data-Driven Enterprises.

Target audience

(Future) Chief Data Officers (CDOs), senior managers and executives who are launching data initiatives.
Business intelligence (BI) and data managers, data engineers and data architects who want to manage successful data-driven transformation.
Data champions and executives in business lines (HR, Marketing, Operations, …) who want to become more data and analytics-savvy.

About the program

This short program Managing data as an asset was built for professionals seeking to learn about fundamental concepts and then practice them trough practical exercises. There is a strong emphasis on practical application supported by academic excellence, with the use of exercises and break-out groups, industry examples and guest speakers. The fundamental notions will be presented beforehand, then supplemented and illustrated by numerous practical exercises based on real cases .

This approach will allow the participants to deploy the concepts presented during the course as well as forging a strong analytical mindset to tackle future challenges they might face on .

our speakers

Christine Legner professor

English

Alice Vaskova professor

English

main program

Data

Digital

4.5

Data science & management

16 days spread over 9 months

CAS

English

onsite

Program's sessions

You can see all of our open program sessions in management & leadership below. Click on the session you are interested in to obtain its full calendar.

March 2026

open

full dates: 22, 23, 24 and 25 June 2026
language: English
registration: Before 21 May 2026

enroll now

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Related programs

The Executive Education HEC Lausanne offers more than 59 Open programs in various fields: Data. As a result, and beyond this short program in Managing data as an asset, we offer several other related programs that may be of interest to you.