Design thinking

The success of a project depends not only on its execution, but above all on the tangible benefits it brings to the organisation and its various stakeholders. It is therefore essential to design processes, products and services that create value for the organisation while being aligned with the real needs of its stakeholders. In this context, design thinking is a powerful approach for enhancing adaptability, fostering collaboration and channelling collective creativity for better project management.

What you will learn in this course :

• Identify implicit and explicit user needs using analysis and empathy tools, to solve alignment and communication challenges.
• Adopt an iterative and flexible approach, adapting resources and team dynamics at each stage of the project.
• Effectively manage divergence and convergence to explore innovative ideas, then transform them into concrete solutions aligned with the project's objectives.
• Reduce the risk of failure by rapidly validating your hypotheses using rapid prototyping, so you can adjust your course when necessary.
• Strengthen stakeholder commitment by integrating a user-led perspective at every stage of the project, thereby promoting clear objectives and fluid communication.

This course will enable you to transform your approach to project management by integrating the principles of adaptability, creativity and user focus. You'll learn to navigate complex challenges with agility and structure collaborative, innovative projects that maximise their organisational impact.